The trivial world of superlatives
Perhaps it's stating the obvious, but in a world where those who scream the loudest, behave the most bizarre, claim the most ridiculous get noticed, superlatives have lost their purpose. Take any adjective that ends in -est and you'll typically find in the midst of social discourse the most banal, irrelevant, trivial claim. It especially shows up in sports, during a game, or when two "experts" square off in a debate.
Is it possible for a sports announcer to talk about a game (A GAME!) without using expressions like, "absolutely," or "without a doubt," or "no doubt about it" after his/her partner has made some trivial point about the world of sports? Why would we talk about such subjective things--gray areas to be sure--in such absolute terms? It used to be that absolutes were rare, reserved for the sublime, life-and-death issues that pertain to everyone. Absolutes were supposed to be universal.
But, today, they're ubiquitous--everyone uses them for everything (absolutely!). As a result, superlatives have the opposite effect on me. When I hear them, I think to myself, "They're talking about nothing."
Perhaps that should give Christians a new strategy for sharing our faith. Understatement may be the most substantive way to put the things that matter most.